Well, Super Bowl Sunday is back again. I’m usually pretty into it. And being in the marketing industry, it’s a must-see whether the Patriots win by 40+ or not. (FYI: For those that care, I predict a closer game – Pats by 7).

It’s all about the commercials. I found this great illustration on Adrants.


It really is true, not just of marketers, but viewers in general. The last few parties I recall silence during commercials and bathroom breaks during the game.

I personally like all parts and wait for my personal missions at halftime. Tom Petty may keep me interested, especially with the possibility of a wardrobe malfunction.